Foundation & Style Guide

Welcome

The Foundation & Style Guide outlines the general policy for using Diocese of Phoenix brand assets, which includes things like logos and photography. Consistent use of these assets helps people easily recognize references to the Diocese of Phoenix.

All requests to use the trademarks must be made in writing and describe the purpose. The request will then be reviewed by the Director of Communications and the Chancellor.

Jump to Logos

Visual Assets

Primary and Alternate Logos

The Diocesan Crest and Wordmark (the “Primary Logo”) is a direct representation of the Roman Catholic Diocese of Phoenix and must be used with care.

Several variations of the logo exist to meet a range of applications and needs. When choosing which logo version to use in a specific instance, consider legibility and readability first.

Primary Logo

Alternate Logo

50th Anniversary Logos

To commemorate the 50th Anniversary of the establishment of the Roman Catholic Diocese of Phoenix, we encourage parishes, schools, apostolates and Diocesan offices to use the anniversary logo through December 2019.

50th Anniversary Logo

50th Anniversary Logo – Horizontal

Web Logo

The Web Logo may be used on websites or social media posts.

Request Permission

Digital and Social Media

Official Website

The official Diocesan website for the Roman Catholic Diocese of Phoenix is dphx.org. The Diocesan website is an effective way of sharing information with the community. We encourage Diocesan staff to review their Diocesan office webpage and update it frequently.

Share Your Events

Send us information about your events for the website, social media, and bulletin announcements.

Send Us Your Event

Social Media

The Diocese of Phoenix Office of Communications drives the social media strategy using the handle @phoenixdiocese on Facebook, Twitter, Instagram, and YouTube.

Hashtags

Hashtags provide us the ability to identify relevant conversations across social media, making it easier for the community to submit content that can be aggregated and displayed elsewhere.

We ask that you use the #DPHX hashtag when posting content on Facebook, Twitter and Instagram concerning the Roman Catholic Diocese of Phoenix. Please refer to Diocesan policy on social media usage.

From time to time, additional hashtags will be used for special occasions and celebrations. As we commemorate the Diocese’s 50th Anniversary, we will use the #DPHXremembers hashtag.

Flocknote

We encourage all Diocesan offices to communicate with their groups and ministries by using Flocknote (as opposed to creating and maintaining email lists in Microsoft Outlook).

Flocknote helps you reach people. There is nothing for your groups to download and no extra steps for people to stay connected with you.

By organizing your email lists into different groups and ministries on Flocknote, you can get the message to who needs it. Your members can reply directly to any email or text message you send, vote in polls, RSVP to events, and more. Finally, you will be aware of who is receiving your messages through Flocknote’s analytics. This analytic tool will provide detailed information about your messages.

Learn more about what Flocknote can offer your Diocesan office: flocknote.com

For information about getting your Diocesan office started with Flocknote, to get your Diocesan event shared through social media, or to update your webpage, please contact:

Katie Burke
Communications Specialist
(602) 354-2476
kburke@dphx.org

Request Permission

All uses of Diocese of Phoenix logos must be approved through the Office of Communications. This applies to:

  • Stationery
  • Promotional merchandise
  • Posters, banners, signage, pamphlets, and other collateral materials
  • Websites and social media channels
  • Email signatures
  • Drop files here or
    Please send us an example of how you will use the logo (poster, brochure, etc.)

“Proclaiming Christ means showing that to believe in and to follow Him is not only something right and true, but also something beautiful, capableof filling life with new splendour and profound joy, even in the midst of difficulties. Every expression of true beauty can thus be acknowledged asa path leading to an encounter with the Lord Jesus.”

— Pope Francis, “The Joy of the Gospel”

Correct Usage, Colors and Typography